If you own a Bugatti Veyron you'll know just how much it's lacking in visual drama, with nobody noticing it whenever you pull up to park it on the side of the road. When the Veyron was current, tuning specialist Mansory was thankfully on hand to put things right with a series of packages to turn the wick. After all, this is the company that's never knowingly undersold when it comes to over-the-topness (yes, that is most definitely a word).
Things got off to a slightly slow start with Mansory unveiling its first fettled Veyron in 2009, and as you can see from the pictures, it wasn’t as bonkers as you’d expect. Sure there was lashings of naked carbonfibre, but for a Mansory creation, Veyron v1.0 was remarkably restrained. The car was called the Linea Vincero after the Nessun Dorma aria in Puccini’s opera Turandot, the story of which was based on the Persian novella 1001 Days. With the Veyron’s power output pegged at 1001 PS (987bhp), there was an obvious link between the story and the car. Yes, really. A very obvious one.
That first Mansory-tuned Veyron featured a bodykit made entirely from carbonfibre, which was designed to improve downforce and high-speed stability. LED daytime running lights were incorporated into the shortened nose design, while changes to the air intake and exhaust systems boosted power to a not-insignificant 1094bhp.
A year later, Mansory unveiled an evolution of its first Veyron, in the form of the Linea Vincero d’Oro, which was essentially a Linea Vincero with gold highlights. That meant there was a bit more bling to the radiator grille, the Turbine wheels, door handles and mirrors, and even the headlight washer nozzles. The Veyron’s interior was no less eye-catching, with ambient lighting set into the seats, dashboard and door trims courtesy of an array of LEDs, and in case a further lift was needed, gold fillets were fitted in the door trims and centre console.
By 2014 there was a fresh take by Mansory, on the Veyron. This time it was the Vivere, now with modified front wings and a new front apron along with five-spoke alloy wheels. But ultimately this third Veyron iteration didn’t look that much more striking than the factory-built product. Mansory put paid to that in 2018 though, with the introduction of the most extreme Veyron yet, the Vivere Diamond Edition by Moti.
Once again there were redesigned front wings, a shortened bonnet, integrated LED daytime running lights and bigger air intakes to help the W16 engine keep its cool. Naturally the cabin was given a makeover, but what really made this a true Mansory was its eye-popping looks. This time Mansory opted for a carbon fabric called Marble Collage to make the Veyron look as though it was hewn from rock. It may have taken a while to get there, but at last with this fourth iteration, the Veyron finally got the looks to live up to the Mansory name.
